Here’s why you should consider a degree in Communications!

Tuesday, August 30, 2022

Thanks to technology and the web2, the Communication process seems more efficient, immediate and predominant than ever and experts are always on demand. Here’s why you should consider a degree in Communications!

With the countless methods that people use these days to share information in the digital era, communication is more efficient, immediate and predominant than ever. Anyone with access to an internet-capable gadget has easy access to online communication.

Yet this doesn’t take away the complexity of Communication. It can be challenging for the layperson to sort through, tune out, verify, or disprove what they see, read, or hear on the internet and other diverse media outlets because there is so much information available constantly online. The information age undoubtedly has its fair share of advantages and disadvantages.

This article might interest you: A Communications Degree Is A Key To An Exciting Career

So why should you consider a degree in Communications?

1. Communications jobs include a wide range of career fields

“We like to think a student with a communication degree is broadly situated to take on a number of different kinds of positions.” says Trevor Parry-Giles, executive director of the National Communication Association.

The ability to communicate effectively will serve you well in just about any job. These 5 career opportunities tend to emphasize the skills of communications degree graduates.

All salary data represents the average annual base pay in the United States as of June 2022 via Glassdoor.


  • Social and digital media

From leveraging social networks, online news platforms, and other digital technologies to disseminate a company’s message, this industry is filled with a dynamic path since the emergence of digital media has changed the way we communicate and consume information. On average the social media manager salary is $50,344.

As a social media manager or digital media planner, you may be involved with:

  • Social media accounts managing
  • Digital content strategy
  • Creating visual elements to tell brand stories
  • Interacting with the public online
  • Planning digital campaigns


Tips from experts: Most specialists have a bachelor’s degree in communications or public relations. It’s also essential to have knowledge of social media platforms and search engine optimization (SEO) best practices.


  • Public relations

Creating a more favorable public image of a company or organization is key. Public relations focuses on managing the spread of information and messages between individuals or organizations and the general public. On average a Public relations specialist salary is $47,736.

As a public relations specialist, you’ll be:

  • Leverage Press releases
  • Spokesperson to the media
  • Creating persuasive story ideas for media placement
  • Analyzing trends
  • Problem solving after a crisis 


Expert tips: Most companies look for candidates with a bachelor’s degree in communications, public relations, or journalism. Build your skills by volunteering for your school paper or interning at a PR agency.


  • Marketing and advertising

Helping build brand identity, developing a customer base, and increasing profits are the main objectives in marketing and advertising since they both play a key role in business success. On average Marketing manager salary is $69,590.

You may be tasked to do this as a marketing or advertising professional:

  • Market research
  • Market trends watch
  • Leverage sales, product development, and public relations teams
  • Developing campaigns to build brand awareness
  • Leverage content for various media platforms


Expert tips: These roles typically require a bachelor’s degree in communications, advertising, or business. Some managers start out as PR specialists or sales rep to gain experience. Others go on to earn a Master of Business Administration (MBA).


  • Human resources

Supporting employees while keeping a  company morale is one of the many responsibilities of a Communication human resources (HR) specialist. On average $46,972 is the salary of a Human resources specialist.

HR specialist responsibilities focus on:

  • Scouting and recruiting employees
  • Training new hires
  • Promoting the health and wellbeing of employees
  • Coordinating disciplinary measures
  • Conducting a benefit analysis


Expert advice: While qualifications differ from firm to organization, most HR specialists hold a bachelor's degree or more. To hone your talents, think about taking psychology and human resource management courses. Obtaining a certification from the Society for Human Resource Management (SHRM) or the HR Certification Institute will help you to improve your resume.


  • Writing and publishing

Despite the fact that digital media may now be the standard, effective written communication is still necessary. With a communications degree, you can pursue writing-related careers in journalism, technical writing, book authoring, or publishing. $59,425 is the salary on average for editors.

Your duties as a writer or editor could include:

  • Putting thoughts into concise, clear writing
  • Organizing content to present information effectively
  • Revising and getting material ready for publishing


Advice for job seekers: Most writing and publishing positions need at least a bachelor's degree in communications. By contributing to your school newspaper or taking part in online writing forums, you can improve your writing and editing abilities.


2. A degree in communications provides many opportunities

Depending on their interests, college students can concentrate on communications in many different scenarios! This might involve politics, science, or the fashion industry.

The goal of communication departments is to cultivate leaders of conscience in public communication among their students.

Students in communication studies are frequently very engaged in practical work. This can entail collaborating with the newspapers, streaming websites, or radio stations on their respective campuses.

Students can expect to learn abilities that employers regard essential. This includes abilities in writing, interpersonal communication, critical thinking, and more.

The majority of communication degree programmes focus heavily on projects. Students will undoubtedly acquire improved communication skills. They will be able to communicate well in every situation and evaluate different communication modalities.

3. You can earn a Bachelor's Degree of Communication online

In the US Education System, there are a lot of well-known public and private universities that offer an online Bachelor's Degree of Communication and Media. Some of the best online Bachelor's Degree in Communication programs offered at top universities are:

For more information about an online Bachelor's Degree of Communication and Media, please click here or complete the form in order to chat to a consultant. Start forging a top career with an online Bachelor's Degree in Communication and Media!

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